KM Financial Solutions | Philip Morris’ life insurer Reviti looks to Japan’s vaping market
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Philip Morris’ life insurer Reviti looks to Japan’s vaping market

Philip Morris’ life insurer Reviti looks to Japan’s vaping market

Philip Morris’ new UK life
insurer, Reviti, is looking to take its “get a discount if you
vape” model to Japan, where the tobacco giant has a more than
70% share of the heat-not-burn market.

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